get seen like never before
Why Outdoor Digital Billboards Work
Outdoor Digital Billboards get 400% more views than static displays. Our out of home marketing and
communication channels reach a broad and diverse audience, allowing you to stay connected with
your customers at the right time, and at the right place.
In New Zealand, Digital billboards have grown to be an incredibly effective marketing medium as people’s attention is captured with the brightness and colours of the channel. As innovation of technology and creativity soars, interaction and engagement with consumers are growing exponentially.
It is because of the flexibility and easy customisation of outdoor digital billboards that this form of dynamic and interactive media is starting to replace static billboards.
Help your audience connect with your business
Digital billboards focus on the first step in the marketing funnel: awareness. To increase awareness
and drive it forward, your digital billboards need to be in prime locations where you know your
audience will see them.
Advertise when and where you need
Lighthouse Digital allows you to choose your digital billboards and set your campaign dates to best match your needs. Turn that awareness into interest, intrigue, and consideration.
Improve the conversion rate of your marketing funnel
Adding a range of different channels to your marketing improves conversion and will generate more leads and sales.
more views than static displays.
of information transmitted to the brain is visual.
of the total revenue share is digital compared to static.
effectiveness rate for brand awareness.
Strategically positioned for maximum exposure.
Total daily views across all our outdoor digital billboards.
Why You Should Use Digital Billboards
Once a person leaves the internet or their TV, they are difficult to track down. Digital signage offers a solution to unobtrusively talk to customers so they don’t feel spammed, and feel like they have a choice to look at the sign (in comparison to having a mobile ad shoved in their face).
Digital Billboards are an easy and effective way for your business to build
awareness in your local area. It’s a heap cheaper than TV advertising, and you
still get a wide reach. Digital billboards can grab anyone’s attention, and the
more your audience sees your billboard, the more trust it builds. What’s more, Digital
Billboards are sharp, punchy, bright, and colourful, and gives you the
opportunity to get creative.
The Benefits of Outdoor Billboards
How it works
- Pick your Digital Billboard locations.
- Provide your adverts (at the correct resolutions provided to you by us).
- Decide on your campaign dates.
- Sit back, relax, and know your campaign is working harder for your money.